Trisha Okubo, founder and editor of “Omiru: Style For All” gave of one of the most unique presentations I have attended. Limited to about 30 minutes, Trisha was able to speak quickly, clearly, and concisely about the keys to successful blogging. I was amazed that she presented well over 300 PowerPoint-like slides in this short amount of time while narrating as she proceeded. Her slides were simple, fun, and conveyed her very simple message. Her strategy is this:
1. Pick a topic that is uniquely you – be the only one in your space and be the best
2. Stand for something real – if you don’t love it, don’t blog about it
3. Be Newsworthy – timing, significance, proximity, prominence, human interest, news you can use,
4. Be awesome! – give your audience repect. Giveaways, relevant ads, go above and beyond
5. Create a Stoplist – prioritize the stuff you are doing and create a stoplist. A list of things you can stop doing
6. Build real relationships – be open and friendly. Actively participate in others’ blogs
7. Meet people in person – meet up with your blogger friends when you travel
8. Make it easy to spread the word – RSS, email newsletter, social bookmarking
9. Create community wherever you go – guest write for other sites, build your social network presence, participate on other social sites
10. Be paitent – overnight success stories are rare. Passion breeds interaction and community.
1. Pick a topic that is uniquely you – be the only one in your space and be the best
2. Stand for something real – if you don’t love it, don’t blog about it
3. Be Newsworthy – timing, significance, proximity, prominence, human interest, news you can use,
4. Be awesome! – give your audience repect. Giveaways, relevant ads, go above and beyond
5. Create a Stoplist – prioritize the stuff you are doing and create a stoplist. A list of things you can stop doing
6. Build real relationships – be open and friendly. Actively participate in others’ blogs
7. Meet people in person – meet up with your blogger friends when you travel
8. Make it easy to spread the word – RSS, email newsletter, social bookmarking
9. Create community wherever you go – guest write for other sites, build your social network presence, participate on other social sites
10. Be paitent – overnight success stories are rare. Passion breeds interaction and community.
Blogging Your Brand:
Enjoy! Todd
wediabuzz
tomaltman
wemediaguru
eibbtoddb
SarahF
Becky
borellit
Oh wow! This is very good and informative. Do u have the link to her ppt?
Well, actually just got the link. Thanks :-)
Todd -
I found the slides, and tried to post and comment on my blog at
http://cpetersia.wordpress.com/2008/04/25/blogging-for-personal-b
Did it work?
Thanks,
Chuck
Glad you find the ideas in the presentation useful! Here’s the link to the slides online: http://www.slideshare.net/trishaokubo/blogging-for-personal-branding
Cheers,
Trisha
Hi Chuck,
You’ll need to embed this code into your page so that the slide show can be seen:
[slideshare id=365432&doc=bloggingforpersonalbranding-1208810249155677-8&w=425]
Let me know if you have any other questions. We’ll be back in on Monday.
Todd
[...] 25, 2008 · No Comments | View | Upload your own Todd from Wediabuzz really liked this slideshow. It is long, but towards the end I think she makes critical points about [...]
[...] of Wediabuzz really liked this slideshow from Trisha Okubo. It is long, but very interesting, and appropriate [...]