What’s your social responsibility strategy?

24 04 2008

At yesterday’s opening remarks Tim O’Reilly talked about big problems the world still needs solved that cool technologists are in a great position to be a part of the solution.

The internet, O’Reilly said, is quickly emerging as the platform of choice for everyday life. Those comments lead me to some thoughts after taking part in an ad-hoc session at the Web 2.0 Expo in San Francisco this morning titled “Social Responsibility”.

I realize I am in the heart of tree hugger country, and there is no shortage of headlines about activists with a loud megaphone coming from theses parts, so bear with me.

The discussion was open, but led by two guys who started the Facebook group Geeks Doing Good.

Geeks Doing Good brings together geeks from all walks of life to socialize and network while providing service for the community with which they live.

The main focus of the discussion was this: Businesses should have a social responsibility strategy and practice what they preach for the betterment of their community, their employees and customers.

Very interesting, I thought. We, as part of a media company, should embrace this idea of having a social responsibility strategy. Not only for the health of the employees but for the overall good for the community.

So, who at Gazette Communications will help me form a social responsibility strategy?


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One response to “What’s your social responsibility strategy?”

26 04 2008
Chuck Peters (01:29:24) :

I have been thinking quite a bit about the social responsibility strategy. As a local media company, the entire company has to believe that we are responsible for strengthening the many communities within our service area. But, for each of those communities, whether micro-local or a community of interest, someone needs to take responsibility for defining the critical issues of that community. That does not mean that only one person does so, but one person takes responsibility for assuring that it is done. I think that “community lover” could be someone within or without the company.

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